BLACKROCK Quick Posts

How do you make posts on financial investment terms engaging to newcomer investors?

 

2017

Art Direction  ·  Social Content

 

BRIEF: Create bite-sized social content for BlackRock that provides financial learning on-the-go to new investors on Twitter and Facebook.

IDEA: Quick 20-second posts spelling out term definitions using speed-reading technology to make reading quicker and more digestible.

QUICK POSTS – BECAUSE TIME IS MONEY

THE REAL CHALLENGE

Creating these videos with no editing background.

THE REAL FUN

Actually getting into reading about financial investment through speed-reading it myself.

FollowIns.Sound.Tw.
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